Is Your Business Plan Fit for the New Year?

Getting Down to Business with the OPRF Chamber

Share on Facebook
Share on Twitter

By Cathy Yen

Executive Director OPRF Chamber of Commerce

New year, new business plan.  Or at least an updated one.

The exercise of changing to new calendars and scheduling books can be exciting.  We get to start all over with literally a clean sheet of paper - or an empty planner, as the case may be.

At the beginning of every year I like to review the Business 101 basics to make sure my business is still on the right track.  Things change, and it is good to have a set of simple rubrics to see where you are and decide where you are going.

First, consider the high-level ways you describe your business and what you are all about.  Vision:  What do you want to be?  What kind of a business are you trying to build?  Mission:  How do you intend to accomplish that vision?  What do you make and sell to turn that vision into reality?  Purpose: Why does your business exist?  What customer need are you filling?  Values:  What is important to you in how you run your company?  What do you and your brand stand for?

Next, set annual goals.  Choose a theme for the year to help you concentrate your efforts on what currently matters most.  What one thing resonates as the most important issue to growth and success?  Within that theme, can you choose three areas of focus?  Select three areas of your business that you are going to try and improve week after week.  How will you measure improvement?

Develop your strategy and your plan of action for achieving those goals.  Determine as best you can what you need to do and what resources you need in order to realize your Vision, Mission and Purpose.  Those three together represent "why" you are in business.  The Strategy is "what" you need to do.  The Plan is "how" you are going to get it done.  The Budget is "how much" you need to spend and how much you hope to profit.

What does success look like, one year from now?  Visualizing where you want to be helps you take that first step towards a prosperous 2017 for your business.

Email: Twitter: @OPRFChamber

Love the Journal?

Become our partner in independent community journalism

Thanks for turning to Wednesday Journal and We love our thousands of digital-only readers. Now though we're asking you to partner up in paying for our reporters and photographers who report this news. It had to happen, right?

On the plus side, we're giving you a simple way, and a better reason, to join in. We're now a non-profit -- Growing Community Media -- so your donation is tax deductible. And signing up for a monthly donation, or making a one-time donation, is fast and easy.

No threats from us. The news will be here. No paywalls or article countdowns. We're counting on an exquisite mix of civic enlightenment and mild shaming. Sort of like public radio.

Claim your bragging rights. Become a digital member.

Donate Now

Reader Comments

No Comments - Add Your Comment

Note: This page requires you to login with Facebook to comment.

Comment Policy

Facebook Connect

Answer Book 2019

To view the full print edition of the Wednesday Journal 2019 Answer Book, please click here.

Quick Links

Sign-up to get the latest news updates for Oak Park and River Forest.

MultimediaContact us
Submit Letter To The Editor
Place a Classified Ad

Classified Ad